value

Five Mom’s is a homemade spice brand that celebrates love, tradition, and authenticity passed down through generations. Inspired by five mothers, it brings the warmth of Indian kitchens through pure, handcrafted spices made with care and honesty. This was a live project from my second-year internship, which allowed me to explore emotional storytelling and build a brand identity rooted in simplicity and connection.

ABOUT FIVE MOMS

Five
Mom’s
homemade spices

Where every spice
feels like home.

LOGO IDEATION

A handcrafted wordmark paired with a chili icon, symbolizing warmth, authenticity, and the essence of homemade goodness.

Final logo Exploration

Final Logo

FINAL LOGO

Variations

handrawn

The font is

Final

A handcrafted logo with a chili icon symbolizing warmth and authenticity.

BRAND ASSESTS

Illustrations

Final logo with color

FINAL LOGO COLOR

The BetterMade logo features three warm, nourishing bowls, symbolizing simplicity and organic goodness. The bold, earthy typography adds strength and trust, while the soft, neutral background creates a calm, welcoming feel.

Together, these elements reflect the brand’s commitment to purity, quality, and a refreshing experience.

Logo on background

FINAL OUTPUT

The final output applies the logo across packaging and mockups, reflecting the brand’s warmth, simplicity, and handcrafted authenticity.

Real spices. Real stories.

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